Click here to close now.


@DevOpsSummit Authors: AppDynamics Blog, Carmen Gonzalez, Elizabeth White, Liz McMillan, Yeshim Deniz

Related Topics: @BigDataExpo, Microservices Expo, Containers Expo Blog, @CloudExpo, SDN Journal, @DevOpsSummit

@BigDataExpo: Article

Shots Across the Data Lake

Big Data Analytics Range War

Range Wars
The settling of the American West brought many battles between ranchers and farmers over access to water. The farmers claimed land near the water and fenced it to protect their crops. But the farmers' fences blocked the ranchers' cattle from reaching the water. Fences were cut; shots were fired; it got ugly.

About a century later, with the first tech land rush of the late1980s and early '90s - before the Web - came battles between those who wanted software and data to be centrally controlled on corporate servers and those who wanted it to be distributed to workers' desktops. Oracle and IBM versus Microsoft and Lotus. Database versus Spreadsheet.

Now, with the advent of SoMoClo (Social, Mobile, Cloud) technologies and the Big Data they create, have come battles between groups on different sides of the "Data Lake" over how it should be controlled, managed, used, and paid for. Operations versus Strategy. BI versus Data Science. Governance versus Discovery.  Oversight versus Insight.

The range wars of the Old West were not a fight over property ownership, but rather over access to natural resources. The farmers and their fences won that one, for the most part.

Those tech battles in the enterprise are fights over access to the "natural" resource of data and to the tools for managing and analyzing it.

In the '90s and most of the following decade, the farmers won again. Data was harvested from corporate systems and piled high in warehouses, with controlled accessed by selected users for milling it into Business Intelligence.

But now in the era of Big Data Analytics, it is not looking so good for the farmers. The public cloud, open source databases, and mobile tablets are all chipping away at the centralized command-and-control infrastructure down by the riverside.  And, new cloud based Big Data analytics solution providers like BigML, Yottamine (my company) and others are putting unprecedented analytical power in the hands of the data ranchers.

A Rainstorm, Not a River
Corporate data is like a river - fed by transaction tributaries and dammed into databases for controlled use in business irrigation.

Big Data is more like a relentless rainstorm - falling heavily from the cloud and flowing freely over and around corporate boundaries, with small amounts channeled into analytics and most draining to the digital deep.

Many large companies are failing to master this new data ecology because they are trying to do Big Data analytics in the same way, with the same tools as they did with BI, and that will never work. There is a lot more data, of course, but it is different data - tweets, posts, pictures, clicks, GPS, etc., not RDBMS records - and different analytics - discovery and prediction, not reporting and evaluation.

Successfully gleaning business value from the Big Data rainstorm requires new tools and maybe new rules.

Embracing Shadows
These days, tech industry content readers frequently see the term "Shadow IT" referring to how business people are using new technologies to process and analyze information without the help of "real IT".  SoMoClo by another, more sinister name.  Traditionalists see it as a threat to corporate security and stability and modernists a boon to cost control and competitiveness.

But, it really doesn't matter which view is right.  Advanced analytics on Big Data takes more computing horsepower than most companies can afford.  Jobs like machine learning from the Twitter Fire Hose will take hundreds or even thousands of processor cores and terabytes of memory (not disk!) to build accurate and timely predictive models.

Most companies will have no choice but to embrace the shadow and use AWS or some other elastic cloud computing service, and new, more scalable software tools to do effective large scale advanced analytics.

Time for New Rules?
Advanced Big Data analytics projects, the ones of a scale that only the cloud can handle, are being held back by reservations over privacy, security and liability that in most cases turn out to be needless concerns.

If the data to be analyzed were actual business records for customers and transactions as it is in the BI world, those concerns would be reasonable.  But more often than not, advanced analytics does not work that way.  Machine learning and other advanced algorithms do not look at business data. They look at statistical information derived from business data, usually in the form of an inscrutable mass of binary truth values that is only actionable to the algorithm.  That is what gets sent to the cloud, not the customer file.

If you want to do advanced cloud-scale Big Data analytics and somebody is telling you it is against the rules, you should look at the rules.  They probably don't even apply to what you are trying to do.

First User Advantage
Advanced Big Data analytics is sufficiently new and difficult that not many companies are doing much of it yet.  But where BI helps you run a tighter ship, Big Data analytics helps you sink your enemy's fleet.

Some day, technologies like high performance statistical machine learning will be ubiquitous and the business winners will be the ones who uses the software best.  But right now, solutions are still scarce and the business winners are ones willing to use the software at all.

More Stories By Tim Negris

Tim Negris is SVP, Marketing & Sales at Yottamine Analytics, a pioneering Big Data machine learning software company. He occasionally authors software industry news analysis and insights on, is a 25-year technology industry veteran with expertise in software development, database, networking, social media, cloud computing, mobile apps, analytics, and other enabling technologies.

He is recognized for ability to rapidly translate complex technical information and concepts into compelling, actionable knowledge. He is also widely credited with coining the term and co-developing the concept of the “Thin Client” computing model while working for Larry Ellison in the early days of Oracle.

Tim has also held a variety of executive and consulting roles in a numerous start-ups, and several established companies, including Sybase, Oracle, HP, Dell, and IBM. He is a frequent contributor to a number of publications and sites, focusing on technologies and their applications, and has written a number of advanced software applications for social media, video streaming, and music education.

@DevOpsSummit Stories
As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ability. Many are unable to effectively engage and inspire, creating forward momentum in the direction of desired change. Renowned for its approach to leadership and emphasis on their people, organizations increasingly look to our military for insight into these challenges.
SYS-CON Events announced today that Dyn, the worldwide leader in Internet Performance, will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Dyn is a cloud-based Internet Performance company. Dyn helps companies monitor, control, and optimize online infrastructure for an exceptional end-user experience. Through a world-class network and unrivaled, objective intelligence into Internet conditions, Dyn ensures traffic gets delivered faster, safer, and more reliably than ever.
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and Containers together help companies to achieve their business goals faster and more effectively.
SYS-CON Events announced today that Spirent Communications, the leader in testing navigation and positioning systems, will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Spirent Communications enables innovations in communications technologies that help connect people. Whether it is service provider, data centers, enterprise IT networks, mobile communications, connected vehicles or the Internet of Things, Spirent solutions are working behind the scenes to help the world communicate and co...
DevOps is gaining traction in the federal government – and for good reasons. Heightened user expectations are pushing IT organizations to accelerate application development and support more innovation. At the same time, budgetary constraints require that agencies find ways to decrease the cost of developing, maintaining, and running applications. IT now faces a daunting task: do more and react faster than ever before – all with fewer resources.
Achim Weiss is Chief Executive Officer and co-founder of ProfitBricks. In 1995, he broke off his studies to co-found the web hosting company "Schlund+Partner." The company "Schlund+Partner" later became the 1&1 web hosting product line. From 1995 to 2008, he was the technical director for several important projects: the largest web hosting platform in the world, the second largest DSL platform, a video on-demand delivery network, the largest eMail backend in Europe, and a universal billing system.
Chris Van Tuin, Chief Technologist for the Western US at Red Hat, has over 20 years of experience in IT and Software. Since joining Red Hat in 2005, he has been architecting solutions for strategic customers and partners with a focus on emerging technologies including IaaS, PaaS, and DevOps. He started his career at Intel in IT and Managed Hosting followed by leadership roles in services and sales engineering at Loudcloud and Linux startups.
Saviynt Inc. has announced the availability of the next release of Saviynt for AWS. The comprehensive security and compliance solution provides a Command-and-Control center to gain visibility into risks in AWS, enforce real-time protection of critical workloads as well as data and automate access life-cycle governance. The solution enables AWS customers to meet their compliance mandates such as ITAR, SOX, PCI, etc. by including an extensive risk and controls library to detect known threats and behavior and usage analytics to identify unknown risks.
DevOps is here to stay because it works. Most businesses using this methodology are already realizing a wide range of real, measurable benefits as a result of implementing DevOps, including the breakdown of inter-departmental silos, faster delivery of new features and more stable operating environments. To take advantage of the cloud’s improved speed and flexibility, development and operations teams need to work together more closely and productively. In his session at DevOps Summit, Prashanth Chandrasekar, Founder & General Manager of Rackspace’s DevOps business segment and Co-Founder & Hea...
Mobile, social, Big Data, and cloud have fundamentally changed the way we live. “Anytime, anywhere” access to data and information is no longer a luxury; it’s a requirement, in both our personal and professional lives. For IT organizations, this means pressure has never been greater to deliver meaningful services to the business and customers.
Docker is hot. However, as Docker container use spreads into more mature production pipelines, there can be issues about control of Docker images to ensure they are production-ready. Is a promotion-based model appropriate to control and track the flow of Docker images from development to production? In his session at DevOps Summit, Fred Simon, Co-founder and Chief Architect of JFrog, will demonstrate how to implement a promotion model for Docker images using a binary repository, and then show how to distribute them to any kind of consumer, being it a customer or a data center.
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and containers together help companies achieve their business goals faster and more effectively. In his session at DevOps Summit, Ruslan Synytsky, CEO and Co-founder of Jelastic, will review the current landscape of DevOps with containers and the benefits. In addition, he will discuss known issues and solutions fo...
DevOps has often been described in terms of CAMS: Culture, Automation, Measuring, Sharing. While we’ve seen a lot of focus on the “A” and even on the “M”, there are very few examples of why the “C" is equally important in the DevOps equation. In her session at @DevOps Summit, Lori MacVittie, of F5 Networks, will explore HTTP/1 and HTTP/2 along with Microservices to illustrate why a collaborative culture between Dev, Ops, and the Network is critical to ensuring success.
Overgrown applications have given way to modular applications, driven by the need to break larger problems into smaller problems. Similarly large monolithic development processes have been forced to be broken into smaller agile development cycles. Looking at trends in software development, microservices architectures meet the same demands. Additional benefits of microservices architectures are compartmentalization and a limited impact of service failure versus a complete software malfunction. The problem is there are a lot of moving parts in these designs; this makes assuring performance co...
For almost two decades, businesses have discovered great opportunities to engage with customers and even expand revenue through digital systems, including web and mobile applications. Yet, even now, the conversation between the business and the technologists that deliver these systems is strained, in large part due to misaligned objectives. In his session at DevOps Summit, James Urquhart, Senior Vice President of Performance Analytics at SOASTA, Inc., will discuss how measuring user outcomes – including how the performance, flow and content of your digital systems affects those outcomes – ca...
As a company adopts a DevOps approach to software development, what are key things that both the Dev and Ops side of the business must keep in mind to ensure effective continuous delivery? In his session at DevOps Summit, Mark Hydar, Head of DevOps, Ericsson TV Platforms, will share best practices and provide helpful tips for Ops teams to adopt an open line of communication with the development side of the house to ensure success between the two sides.
Manufacturing has widely adopted standardized and automated processes to create designs, build them, and maintain them through their life cycle. However, many modern manufacturing systems go beyond mechanized workflows to introduce empowered workers, flexible collaboration, and rapid iteration. Such behaviors also characterize open source software development and are at the heart of DevOps culture, processes, and tooling.
In his session at DevOps Summit, Bryan Cantrill, CTO at Joyent, will demonstrate a third path: containers on multi-tenant bare metal that maximizes performance, security, and networking connectivity.
Containers are revolutionizing the way we deploy and maintain our infrastructures, but monitoring and troubleshooting in a containerized environment can still be painful and impractical. Understanding even basic resource usage is difficult - let alone tracking network connections or malicious activity. In his session at DevOps Summit, Gianluca Borello, Sr. Software Engineer at Sysdig, will cover the current state of the art for container monitoring and visibility, including pros / cons and live demonstrations of each method. Special emphasis will be put on sysdig, an open source troubleshoo...
SYS-CON Events announced today that IBM Cloud Data Services has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. IBM Cloud Data Services offers a portfolio of integrated, best-of-breed cloud data services for developers focused on mobile computing and analytics use cases.
Clutch is now a Docker Authorized Consulting Partner, having completed Docker's certification course on the "Docker Accelerator for CI Engagements." More info about Clutch's success implementing Docker can be found here. Docker is an open platform for developers and system administrators to build, ship and run distributed applications. With Docker, IT organizations shrink application delivery from months to minutes, frictionlessly move workloads between data centers and the cloud and achieve 20x greater efficiency in their use of computing resources. Inspired by an active community and trans...
Any Ops team trying to support a company in today’s cloud-connected world knows that a new way of thinking is required – one just as dramatic than the shift from Ops to DevOps. The diversity of modern operations requires teams to focus their impact on breadth vs. depth. In his session at DevOps Summit, Adam Serediuk, Director of Operations at xMatters, Inc., will discuss the strategic requirements of evolving from Ops to DevOps, and why modern Operations has begun leveraging the “NoOps” approach. NoOps enables developers to deploy, manage, and scale their own code, creating an infrastructure...
The last decade was about virtual machines, but the next one is about containers. Containers enable a service to run on any host at any time. Traditional tools are starting to show cracks because they were not designed for this level of application portability. Now is the time to look at new ways to deploy and manage applications at scale. In his session at @DevOpsSummit, Brian “Redbeard” Harrington, a principal architect at CoreOS, will examine how CoreOS helps teams run in production. Attendees will understand how different components work together to solve the problems to manage applicatio...
In their session at DevOps Summit, Asaf Yigal, co-founder and the VP of Product at, and Tomer Levy, co-founder and CEO of, will explore the entire process that they have undergone – through research, benchmarking, implementation, optimization, and customer success – in developing a processing engine that can handle petabytes of data. They will also discuss the requirements of such an engine in terms of scalability, resilience, security, and availability along with how the architecture accomplishes these requirements. Lastly, they will review the gory details of the technolo...
The modern software development landscape consists of best practices and tools that allow teams to deliver software in a near-continuous manner. By adopting a culture of automation, measurement and sharing, the time to ship code has been greatly reduced, allowing for shorter release cycles and quicker feedback from customers and users. Still, with all of these tools and methods, how can teams stay on top of what is taking place across their infrastructure and codebase? Hopping between services and command line interfaces creates context-switching that slows productivity, efficiency, and may le...