|By Liz McMillan||
|May 27, 2014 07:00 AM EDT||
"Most on-premise vendors recognize the need for a SaaS model with a self-service sales model," observed Dustin Whittle, Developer Evangelist at AppDynamics, in this exclusive Q&A with Cloud Expo conference chairs Larry Carvalho and Vanessa Alvarez. "Companies are often having trouble making the migration to the cloud, because it is a fundamental change in the business model for many old school software companies."
Cloud Computing Journal: How are cloud standards playing a role in expanding adoption among users? Are standards helping new business models for service providers?
Dustin Whittle: Standards initiatives like OpenStack make it easy for cloud vendors to offer interoperability and ultimately the freedom of choice for consumers. It simplifies the initial investment required for cloud vendors since these open standards and open source tools make them easier to support.
Cloud Computing Journal: How are hybrid clouds evolving to allow the coexistence of private and public clouds? What are the challenges to meeting a true hybrid cloud scenario?
Whittle: With options like AWS Direct Connect they easily allow you to bridge the connection between your on-premise data centers and your servers running in the cloud. The evolution of tools to support the hybrid cloud means it is easier to move legacy applications to modern cloud architectures. Tools like the Pivotal Cloud Foundry provide a level of abstraction, which make dealing with on-premise or cloud environments easy by leveraging the same tools across multiple environments.
Cloud Computing Journal: Are on-premise software vendors successfully migrating their business model to a SaaS model? What are the challenges faced in this journey?
Whittle: Most on-premise vendors recognize the need for a SaaS model with a self-service sales model. Companies are often having trouble making the migration to the cloud, because it is a fundamental change in the business model for many old school software companies.
Cloud Computing Journal: With several vendors lowering costs for infrastructure, is there a way for new cloud service providers entering this space to make money?
Whittle: Fact is, it's getting harder and harder. Simple economics mean the cost to get started is lower than ever before, which mean more competitors and fiercer competition. New cloud service providers have shifted their business models to focus on value-added services or change course altogether.
Cloud Computing Journal: How do projects like Open Compute and the concept of web scale IT impact the way enterprises think about managing their infrastructure and IT environment?
Whittle: They are taking an evolved approach to scaling IT. Projects like Open Compute and Open Stack mean enterprises can follow standards that guide their path to the future. No longer do companies have to invest R&D to figure out what is the best path forward, as there is a large ecosystem of smart people working for the community.
Cloud Computing Journal: What are the challenges for end users to adopt a new model for application development using Platform as a Service? Are vendors doing enough to meet their needs?
Whittle: There are many tools evolving which improve the application development using platforms as a service. Both GitHub and Koding.com provide an example of social collaboration on application development.
• • •
Dustin Whittle is a Developer Evangelist at AppDynamics where he focuses on helping organizations manage application performance. Before joining AppDynamics, he was CTO at Kwarter, a consultant at SensioLabs, and developer evangelist at Yahoo!. He has experience building and leading engineering teams and working with developers and partners to scale to meet demand. When Dustin isn't working he enjoys flying, sailing, diving, golfing, and traveling around the world. Find out more at dustinwhittle.com or follow him @dustinwhittle.
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