@DevOpsSummit Authors: Liz McMillan, Sematext Blog, Carmen Gonzalez, Roger Strukhoff, Pat Romanski

Related Topics: @CloudExpo, OpenStack Journal, @DevOpsSummit

@CloudExpo: Article

Rackspace To Present At DevOps Summit Silicon Valley

Prashanth Chandrasekar, GM of Rackspace's DevOps Business Segment, Joins DevOps Summit Faculty

SYS-CON Events announced today that Prashanth Chandrasekar [@pchandrasekar] GM of Rackspace's DevOps Business Segment joined DevOps Summit Silicon Valley faculty.

Chandrasekar's session abstract will be published on Monday. Below please find an exclusive interview with Prashanth Chandrasekar, conducted by Cloud Expo Conference Chair Roger Strukhoff.

Contact @Rackspace for your FREE @CloudExpo pass.


As we approach the upcoming @CloudExpo, we find ourselves in an era of maturing cloud computing services, with lines beginning to blur among formerly discrete segments.

Among the things we're witnessing is a fuller integration of DevOps into the mix. Rackspace is one company in this discussion, having just launched its DevOps Advisory Service.

So we had a few questions for Prashanth Chandrasekar (pictured below), GM of Rackspace's DevOps Business Segment.

Cloud Computing Journal: What are the two or three key reasons your cloud customers are taking a DevOps approach these days?

Prashanth Chandarasekar: They are consuming DevOps Automation for several reasons.

The first is to shorten the time to market for their products and features and reduce bug fixes, that is, realize internal goals of deploying into production multiple times a day or week relative to where they are today. The only way to achieve this goal is to move to a DevOps model.

Second, they are experiencing high growth and need to automatically scale out their technology infrastructure.

Third, planning and preparing for future growth and ensuring that their technology infrastructure is agile and flexible, based on this future expected increase in their own user base, usage of their product, etc.

Fourth, they require deep , constant, and proactive monitoring of their application environment using tools like New Relic, StatsD/Graphite and Logstash, because they cannot tolerate any downtime or latency.

Finally, they want to fully exploit the cloud and cannot do so with a traditional SysOps/Sys Admin server-by-server management model.

CCJ: To what degree has cloud computing triggered a realization among your customers that they should move toward DevOps? And what are the key drivers: complexity, agility, striving to maintain competitive advantage?

Rackspace Extends DevOps Service [story]

Prashanth: It's very organic for our customers to move from first utilizing the cloud, experiencing all the on-demand, elastic properties of the form-factor to realizing that they need DevOps and Automation to fully exploit the full power of the cloud and meet their business objectives with respect to revenue and developer productivity.

Oftentimes, our cloud customers have already dabbled with DevOps tools to manage the complexity of their environments efficiently and realize they can leverage the expertise we provide through Rackspace DevOps Automation Service level to execute on the same DevOps-focused activities at scale on a 24/7 basis.

In other cases, customers have realized that they need to be more advanced internally-through enablement, organizational culture, etc.-to utilize DevOps tools. We launched DevOps Advisory Service to address this audience and to bridge them to utilizing DevOps tools as a defacto way to manage their cloud.

CCJ: Can you explain the expansion in stack environments a bit for our audience? That is, what was offered before, what's being offered now, and what is driving your expansion?

Prashanth: Based on the feedback from our earliest customers, they wanted to spin up their DevOps automation-enabled environments almost immediately on our cloud, and wanted to do the same on Windows based environments.

We took this feedback and built fundamental Linux and Windows stacks that represented our best-of-breed/best practice advice on Ruby, Python, PHP, Node.js, Tomcat and ASP and .Net (for Windows) that customers could access within an hour of working with us.

This allows our customers to have a working application that is completely automated up and running in remarkable speed.

Contact Roger Strukhoff on Twitter [@IoT2040]

Cloud Expo's giant Silicon View billboard on Highway 101 in the heart of Silicon Valley is viewed by more than 1.3 million motorists per week

The 15th International Cloud Expo has just expanded its conference program, to bring together Cloud Computing, APM, APIs, Security, Big Data, Internet of Things, DevOps and WebRTC at one location.

The show now has three tracks devoted exclusively to the IoT (with WebRTC present in one of the tracks), a full single track focusing on Big Data, and a two-track DevOps Summit, in addition to four tracks devoted exclusively to Cloud Computing in the enterprise.

Cloud Expo is the single show where delegates and technology vendors can meet to experience and discuss the entire world of the cloud.

With Cloud Computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to learn about the latest technology developments and solutions.

Attend Cloud Expo Nov 4-6, at the Santa Clara Convention Center, CA. Craft your own custom experience. Learn the latest from the world's best technologists. Find the vendors you want and put them to the test.

15th Cloud Expo Expanded Conference Program

Cloud Expo
Track 1: Enterprise Cloud Adoption
Track 2: APM, Cloud and Hot Topics
Track 3: Cloud APIs & Business
Track 4: Cloud Security - Mobility

Big Data Expo
Track 5: Big Data/Analytics

Track 6: Consumer IoT
Track 7: Enterprise IoT
Track 8: IoT Developer & WebRTC

DevOps Summit
Track 1: "Dev" Developer Focus
Track 2: "Ops" Operations Focus

More than 150 all-star faculty members will discuss the hottest technology topics in November. In addition to the expanded APM and API coverage, Cloud Expo Silicon Valley will offer a variety of Linux containers and Docker sessions.

DevOps Summit at Cloud Expo also doubled its content from June, in two full simultaneous tracks for three days.

Explore DevOps Summit Sponsorship & Exhibit Opportunities !

Tracks and topics for DevOps Summit at Cloud Expo will include:

  • Application delivery
  • ROI and business value
  • Site reliability
  • Continuous delivery
  • Kanban, Scrum, and Agile
  • Continuous integration
  • Release scalability
  • Continuous release
  • Service virtualization
  • Operational monitoring
  • Capacity management
  • Load testing
  • Quality assurance
  • Manager and exec support
  • Release automation
  • Cultural change
  • Breaking down IT silos
  • Cloud development
  • Cloud platforms
  • Test automation
  • Teaming
  • Application security
  • API management
  • Identity and access
  • Audit and control
  • DevOps and ITIL, ISO, Six Sigma, COBIT
  • Mobile DevOps
  • DevOps for legacy systems
  • Software-defined servers
  • Network automation
  • Server automation
  • Configuration automation
  • Continuous support
  • DevOps anti-patterns
  • Enterprise DevOps
  • DevOps system architecture
  • IT orchestration
  • Containerization
  • DevOps skills and training
  • WebOps, CloudOps, ChatOps, NoOps
  • Change management

A Rock Star Faculty, Top Keynotes, Sessions, and Top Delegates!

DevOps Summit Silicon Valley, November 4-6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading DevOps industry players in the world.

The growth and success of DevOps will be on display at the upcoming DevOps Summit in Santa Clara, CA, November 4-6, 2014.

All main layers of the DevOps ecosystem will be represented at the DevOps Summit - the infrastructure players, the platform providers, and those offering applications, and they'll all be here to speak, sponsor, exhibit and network.

Sponsorship Opportunities 
for DevOps Summit Silicon Valley
DevOps Summit Silicon Valley "show prospectus" has shipped. Sponsorship, exhibit, and keynote opportunities can be obtained from Carmen Gonzalez by email at events (at) sys-con.com, or by phone 201 802-3021.

Early Bird Registration Options 
for DevOps Summit Silicon Valley
DevOps Summit delegates can pre-register for DevOps Summit Silicon Valley with Early Bird Savings here.

About SYS-CON Media & Events
SYS-CON Media (www.sys-con.com) has since 1994 been connecting technology companies and customers through a comprehensive content stream at www.sys-con.com - featuring over forty focused subject areas, from Cloud Computing to Web Security - interwoven with market-leading full-scale conferences produced by SYS-CON Events. The company's internationally recognized brands include among others Cloud Expo® (www.CloudComputingExpo.com), Big Data Expo (http://BigDataExpo.net), Virtualization Conference & Expo (www.VirtualizationConference.com), DevOps Summit (http://DevOpsSummit.sys-con.com), Internet of @ThingsExpo (http://www.ThingsExpo.com), SDDC Expo (http://SDDCExpo.sys-con.com), WebRTC Summit (http://WebRTCSummit.net), Government IT Conference & Expo (www.GovITExpo.com), Cloud Computing Bootcamp (www.CloudComputingBootcamp.com), and UlitzerLive! New Media Conference & Expo (http://events.sys-con.com).

Cloud Expo® is a registered trademark of Cloud Expo, Inc.

More Stories By Elizabeth White

News Desk compiles and publishes breaking news stories, press releases and latest news articles as they happen.

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